reveals confirms its three most important ranking signals.
“During a live Q&A from WebPromo with Andrey Lipattsev, the Search Quality Senior Strategist at Google Ireland, SEO expert Ammon Johns suggested to Lipattsev that, knowing what we know about RankBrain, it would surely be beneficial to everyone if we also knew what the other two signals were. And surprisingly, Andrey Lipattsev, obliges…”
Google at least is no longer just reading the source code, it’s rendering your pages to see the final result.
“The amount of PageRank that dissipates through a 301 is currently identical to the amount of PageRank that dissipates through a link.” So the myth that you should not use 301 redirects because it will dissipate more PageRank than using a normal link is ( currently ) not valid.
However using 302 temporary redirects will not pass any page rank at all.